The Bleisure Bloom
Hotelier India|April 2024
What's shaping the future of business and leisure travel?
Rohit Bajpai
The Bleisure Bloom

In the dynamic and constantly evolving realm of the hospitality sector, hotels are in a perpetual quest to set themselves apart by curating tailor-made experiences that deeply connect with the varied preferences and high expectations of their guests. As a General Manager tasked with overseeing the operations of a prestigious establishment, I take pride in providing insights into the shifting dynamics of contemporary travel, with a particular focus on the burgeoning trend of "bleisure."

At its essence, bleisure travel epitomizes the fusion of business and leisure, signifying a shift in the mindset of modern travellers who seek to blend their work obligations with moments of relaxation and exploration. This phenomenon has gained momentum in recent years, propelled by a convergence of factors such as advancements in technology, evolving work structures, and a growing desire for immersive travel experiences. The surge in remote work opportunities has further bolstered this trend, enabling individuals to prolong their stays in destination cities and indulge in leisure activities.

This story is from the April 2024 edition of Hotelier India.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the April 2024 edition of Hotelier India.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM HOTELIER INDIAView All
The Big Fat Indian Wedding
Hotelier India

The Big Fat Indian Wedding

With a slew of initiatives, hotels are ensuring that the wedding day is special for the couple as well as for the hotel's bottom line.

time-read
4 mins  |
June 2024
An Organization Of Rainmakers!!!
Hotelier India

An Organization Of Rainmakers!!!

Rainmakers are revered for their ability to generate income (rain) for an organization by cracking deals, attracting clients/guests and holding on to them; often, for a lifetime... Revenue generation (rainmaking) is the job of everyone on the team.

time-read
2 mins  |
June 2024
Hospitality: A Rewarding Career Awaits
Hotelier India

Hospitality: A Rewarding Career Awaits

Delving into the roles and responsibilities that professionals in the field of hospitality can undertake in carving a rewarding career.

time-read
3 mins  |
June 2024
"India is my first baby!"
Hotelier India

"India is my first baby!"

Bader Ali Habib, Regional Head of Proximity Markets, Dubai Department of Economy and Tourism, gets candid.

time-read
3 mins  |
June 2024
The Essence of Landscape Architecture
Hotelier India

The Essence of Landscape Architecture

Innovative landscaping can enhance the luxury hospitality experience by enriching guest interaction with the natural world.

time-read
2 mins  |
June 2024
Teaching the Art of Tea
Hotelier India

Teaching the Art of Tea

The first global tea artist from India, teaching the art of making and drinking fine tea, Susmita Das Gupta talks about her mission to make Indian specialty tea reach a global audience.

time-read
4 mins  |
June 2024
Feeding Profits
Hotelier India

Feeding Profits

Food and beverage is driving revenues in hospitality in novel ways as hotels innovate with new-age experiences.

time-read
5 mins  |
June 2024
Acing the Revenue Game
Hotelier India

Acing the Revenue Game

Hotels are looking at new avenues to generate revenues that go beyond rooms and food.

time-read
4 mins  |
June 2024
The Power of Predictive Maintenance
Hotelier India

The Power of Predictive Maintenance

A strategic approach to enable Indian hotels to become leaders in sustainable hospitality.

time-read
3 mins  |
June 2024
Shaping a Sustainable FUTURE
Hotelier India

Shaping a Sustainable FUTURE

To mark the occasion of World Environment Day this month, we find out how the hospitality industry is paving the way for a greener, healthier tomorrow...

time-read
10+ mins  |
June 2024