Chasing lower labor costs, most of the United States' toy and game companies have relocated production outside the country, primarily to Asia. One of the only remaining game manufacturing facilities in the U.S., in East Longmeadow, Massachusetts, was originally operated by Hasbro but is now run by Cartamundi, a Belgian company that manufactures products for Hasbro. It is a unionized factory in a state with high wage, tax, and energy costs.
The reason Hasbro didn't follow the rest of the industry to Asia is that this factory runs much more efficiently than the ones that moved. Through a voluntary safety program under the umbrella of the Occupational Safety and Health Administration (OSHA), the plant's managers and workers collaborate to find and fix safety hazards and, in doing so, have made the plant dramatically more productive. In fact, in 2017, Hasbro determined that it would be cost-effective to bring Play-Doh production back from Asia and manufacture it in Massachusetts.
I know this because I was the head of OSHA at the time and learned from executives at Hasbro that the safety program was a key reason behind the decision not to move the plant to Asia. I ran OSHA for more than seven years, from early in the Obama administration until Donald Trump took office in 2017, almost double the tenure of any other OSHA administrator.
In my decades of safety work in government and the private sector, I have seen very clearly that worker safety and operational excellence are inseparable, a conclusion that is supported by academic research. Businesses that have fully embraced worker safety produce a higher-quality product; have more productive, loyal workers; and, most importantly, experience fewer work injuries, which in turn greatly reduces the costs associated with such events.
This story is from the Fall 2024 edition of MIT Sloan Management Review.
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This story is from the Fall 2024 edition of MIT Sloan Management Review.
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