A CENTURY & Counting
Outlook Business|August 2023
Building a company is difficult anywhere in the world. Nurturing it for 100 years takes a combination of philosophy of growth, astute understanding of headwinds and the determination to survive the deadliest of down cycles. What makes this survival story in India more interesting is the cross-currents of everyday politics and ideology Rajat Mishra
Rajat Mishra
A CENTURY & Counting

In 1976, Bruce Henderson, the celebrated founder of global management consulting firm Boston Consulting Group (BCG), wrote in a memorandum to BCG Partners: “It would be nice to say that I foresaw the future and planned it as it eventually turned out. But at the beginning, for every firm, the overriding question is: Can you survive?” Henderson sensed way back in 1976 that it was not as difficult to reach the top as it was to stay there—strong and committed.

India is home to multiple enterprises that have redefined strength and commitment in their path of survival. They are not only older than the Indian democracy, but stories of their resilience spread through the landscape of 200 years of subjugation under imperial England. Take the case of the Wadia Group. Founded even before the Battle of Plassey, it was established through imperial benevolence as a marine construction company but during the freedom movement placed itself firmly against its benefactors. This is a trajectory that many other old groups, such as the Tatas, also followed. Juxtaposed with these conglomerates are a few, such as the Birlas, whose positioning since inception was nationalistic, making the history of corporate India a fascinating story.

As we train our lens on centennial Indian companies, the question we seek to answer is “What does it take to build a company that lasts 100 years?”

Government policy choices play a huge role in deciding a company's future. There are companies which are favoured by governments and benefit from their decisions. It will not be wrong to say that governments decide fortunes of these firms

S.C. GARG Former Union Finance Secretary

Dinosaurs’ Deft Drive

Denne historien er fra August 2023-utgaven av Outlook Business.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

Denne historien er fra August 2023-utgaven av Outlook Business.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

FLERE HISTORIER FRA OUTLOOK BUSINESSSe alt
'Automation is Redefining Efficiency and Precision in Jewellery Manufacturing'
Outlook Business

'Automation is Redefining Efficiency and Precision in Jewellery Manufacturing'

Increasing brand consciousness and awareness among consumers is helping expand the organised jewellery retail industry. MP Ahammed, chairman of Malabar Group, discusses prominent trends in the jewellery industry

time-read
1 min  |
November 2024
BATTLE TO WIN THE AI RACE
Outlook Business

BATTLE TO WIN THE AI RACE

In Supremacy, Parmy Olson tells the astonishing and behind-the-scenes story of the battle between the world’s two leading artificial intelligence firms, OpenAl and DeepMind and the continuing rivalry of its founders Sam Altman and Demis Hassabis respectively

time-read
5 mins  |
November 2024
A LEADER WHO EMPOWERS
Outlook Business

A LEADER WHO EMPOWERS

Anshul Arzare, MD and CEO of YES SECURITIES, wants to ensure a workplace where employees not only contribute to the company's vision but also feel content

time-read
2 mins  |
November 2024
EV Unplugged
Outlook Business

EV Unplugged

Electric vehicles are crucial to India’s climate change plan. But reliance on China for imports and technology constraints remain hurdles the sector needs to overcome

time-read
6 mins  |
November 2024
Every Lamborghini Owner is a Brand Ambassador
Outlook Business

Every Lamborghini Owner is a Brand Ambassador

Regional director of Automobili Lamborghini, Francesco Scardaoni, talks to Prachi Khanna about the brand’s approach to fostering a sense of community among its vehicle owners. Edited excerpts

time-read
3 mins  |
November 2024
NO ZEST FOR ZED
Outlook Business

NO ZEST FOR ZED

A government initiative to green MSMEs is not finding enough takers

time-read
4 mins  |
November 2024
SMALL PLANTS, BIG TROUBLE
Outlook Business

SMALL PLANTS, BIG TROUBLE

Climate-triggered stress is placing an unprecedented burden on small businesses. But a lack of access to climate aid hinders the sector's ability to adopt greener methods

time-read
6 mins  |
November 2024
'We Think About the Rider More Than Any Other Company
Outlook Business

'We Think About the Rider More Than Any Other Company

Rapido co-founder Aravind Sanka talks to Neeraj Thakur and Deepsekhar Choudhury about how flexibility and fair pay helped his company disrupt the Ola-Uber duopoly. Edited excerpts

time-read
3 mins  |
November 2024
LABOUR PANGS
Outlook Business

LABOUR PANGS

Rising cost of living in a fast-growing economy is making workers restless

time-read
5 mins  |
November 2024
'Hustle is No Virtue'
Outlook Business

'Hustle is No Virtue'

It has become fashionable to talk about the verb “hustle” these days, especially in professional settings.

time-read
3 mins  |
November 2024