Technology is emerging as a game changer for India’s athletes by revolutionising training methods, enhancing performance analytics, and optimising recovery processes. The Indian sports technology market, currently valued at approximately $1.5 billion, is set for dramatic expansion, with projections indicating a nearly 30% growth by 2026. This surge reflects the widespread embrace of advanced technologies, which are enhancing not just elite athletes’ capabilities but also offering everyday sports enthusiasts the tools to improve their performance.
This was the topic of discussion at the IITM Sports Tech Startup Conclave 2024 on how industry representatives are leveraging technology to revolutionise athletic performance and development in India.
This story is from the September 2024 edition of Outlook Business.
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This story is from the September 2024 edition of Outlook Business.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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