During and after the COVID era, it was considered a golden period for the Indian gaming industry. However, one must not overlook how the growth of the Indian esports industry struggled to grow, causing financial challenges for esports team owners in the country. The reason behind this slow growth was due to the limited options available for expanding revenue streams. Nevertheless, merchandising consistently remained a viable option for these esports teams, serving as a tool to periodically boost their income.
It should be noted that the Indian esports industry is expected to grow from $40 million in 2022 to $140 million by 2027, according to the State of India Gaming Report 2022 from AWS and Lumikai. The report found the number of esports players in India grew four-fold - from 150,000 in 2021 to 600,000 in 2022 - and is expected to grow 2.5 times over the next five years, reaching 1.5 million by 2027. Furthermore, esports revenue, currently at $0.04 billion, is a small segment but is likely to grow rapidly at a 32 percent CAGR through 2027.
REVENUE STREAM
This story is from the March - April 2024 edition of Retailer.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the March - April 2024 edition of Retailer.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
The Rise Of Value Retail
From High-end To High Demand, How The Affordable Fashion Wave Is Sweeping India And Creating Retail History.
How Circular Economy is Transforming Fashion's Fabric
As the fashion industry grapples with environmental challenges, the circular economy emerges as a transformative force. By redefining product life cycles and prioritizing sustainability, fashion brands are reshaping their practices to reduce waste and promote longevity.
INDIA'S DIGITAL DECADE
Around 62 percent of purchase decisions are now influenced by online discovery.
VALUE FASHION
With a significant presence in Tier II and III towns, V2, headlined by Akash Agarwal, has successfully positioned itself as a value-fashion destination.
EPICUREAN LEGEND ATUL KOCHHAR
From a small town in India to the heights of culinary fame, the Master Chef’s story is one of passion, innovation, and unwavering dedication.
How Delivery-First Model is Taking Shape in India
The sector is experiencing rapid growth, driven by a surge in working professionals, increasing smartphone penetration, and the rise of nuclear families.
How Brand-Designer Collabs are Revolutionizing Fashion & Lifestyle
For many brands, the motivation to collaborate with designers stems from a desire to offer something distinct and fresh to their customers.
NEW AGE INDIAN BRANDS DISRUPTING THE S6.8 BILLION LUGGAGE MARKET
As travel bounces back with renewed vigor, these brands are ensuring that travelers do so in style, with smart and sustainable luggage that meets the demands of the modern explorer.
The Friendly Neighborhood Malls Resurgence
The success of neighborhood malls hinges on understanding and catering to the local demographic.
THE EVOLUTION OF OUTLET MALLS IN INDIA
Outlets malls are not just about bargains; they represent a shift towards a more organized, experience-driven retail format, offering everything from premium brands to family-friendly amenities.
