New beginnings

All that transpired at the press conference held to herald the 69th SOBHA Filmfare Awards South 2024 with Kamar Film Factory

The 69th SOBHA Filmfare Awards South 2024 with Kamar Film Factory were held at JRC Conventions & Trade Fairs in Hyderabad. To kick off the celebrations, a press conference was hosted in Bengaluru on July 16, 2024. The event was a prelude to the main awards ceremony and aimed to honour the finest talents in South Indian cinema.

Popular actresses Malavika Mohanan and Rukmini Vasanth graced the press conference, adding a touch of glamour to the evening with their stunning sarees. Their elegance and grace were evident throughout the event.

Also present were Sumeet Chunkhare, Chief Marketing and Communications Officer of SOBHA Limited; Kamar D, Co-founder Kamar Film Factory, and Jitesh Pillaai, Editor-in-Chief of Filmfare. Each guest shared insights about the awards.