AS TECHNOLOGY advances at an astonishing rate, its transformative impact is felt across myriad fields and industries. The realm of music is no exception; here, burgeoning technologies promise not only to redefine the enjoyment of music and live events for fans but also to forge novel pathways for organizers, artists and brands.
There have been remarkable instances where the adoption of cutting-edge technologies has broadened our expectations, illuminating new possibilities in how these innovations meld with the live music experience. This ongoing evolution speaks to a sophisticated intertwining of art and technology, hinting at a future where the boundaries of musical engagement and creation are continually expanded and reimagined.
The groundbreaking Travis Scott concert in Fortnite is a prime example of how Virtual Reality (VR) and immersive technologies are revolutionizing live music events. Hosted in the popular game Fortnite in 2020, this event attracted over 12 million in-game attendees, offering a spectacular blend of music with interactive, game-like elements. Far from a passive experience, the concert was an immersive spectacle where attendees engaged with the environment and the performance in unprecedented ways. Visual and audio effects created a surreal experience, featuring giant astral projections, underwater sequences, and a roller coaster ride through space, all perfectly synchronized with Travis Scott's discography.
This story is from the April 2024 edition of RollingStone India.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the April 2024 edition of RollingStone India.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
ASTERISM IN INDIA: BRIDGING CULTURES THROUGH MUSIC
The Japanese metal band speaks about its music, inspiration, experiences in India, and the narrative surrounding the significant rise of anime music and J-pop
ACTOR YOU NEED TO KNOW: KIM JI-HOON
The Ballerina' star is a seasoned and super stylish actor. He's perpetually on point, especially sartorially adding to who he becomes on screen
ANDRÉ 3000 'I'D RATHER GO AMATEUR INTERESTING THAN MASTER BORING
West Los Angeles' Gjusta Bakery is bustling on a sunny Friday afternoon. Sevenfoot-high stacks of flour bags lay near the entrance, soon to be turned into pastries. The main room is full of locals seeking an early-afternoon pick-me-up, but the backyard is quieter, with rustic tables and large plants under a makeshift roof made of golden tarp. André 3000 walks in unassumingly, dapping me and joking that our shared first name is a great one. I agree as we sit and get acquainted over matcha lattes. Dressed in a camouflage jacket, pants in a different camo pattern, and his trademark red beanie, André mentions that he's been under the weather after traveling home from Japan, where he and his bandmates recently played six improvised instrumental shows at Blue Note Tokyo.
MUSICIANS FIGHT FOR THEIR RIGHT TO GET LOUD
As noise complaints threaten the survival of independent venues everywhere, these artists turned policy nerds are striking back
TEDDY SWIMS POURED HIS PAIN INTO A HIT
The singer recalls the heartbreak and collaboration that led to his chart-topping smash, 'Lose Control'
IKKY IS KEEPING THE TEAM SPIRIT UP ON KARAN AUJLA'S INDIA TOUR
Producer behind hits like 'Admirin' You' and 'Softly' with Aujla recently put out I Like You' featuring the voice of late Punjabi folk-pop star Soni Pabla
10 BOOKS WE CAN'T WAIT TO READ IN 2025
Whether you're looking to escape our sociopolitical nightmare or dive in, these titles will scratch the itch
NIKKI GLASER IS READY TO RISK IT ALL
The comedian is riding her breakout year into the next stratosphere of fame
'ALL WE IMAGINE AS LIGHT' COMPOSER TOPSHE TALKS SCORING AND SONGS
Kolkata singer-songwriter on working with director Payal Kapadia, creating the evocative closing track Imagined Light' and enlisting rapper Vedan and singer-songwriter Haniya Nafisa on the song Kisses In The Clouds'
AKSH BAGHLA'S BOY GROUP FIRST5 DROP DEBUT SONG 'TU AADATEIN'
The YouTuber and singer-songwriter talks about the circumstances which led him to turn manager and investor in the group
