WATCH THIS SPACE
Harper's BAZAAR Singapore|November 2022
In this age of peak TV, the most successful shows aren't just generating cultural buzz, they are scoring major fashion cred too. Here, clothes go beyond costumes they play a starring role.
Jeffrey Yan
WATCH THIS SPACE

Any visual medium is bound to find itself eventually getting into bed with fashion, but television, with its episodic format allowing viewers to form deep attachments to their favorite shows and characters, has proven to be a particularly fruitful partner. Sparks can fly when the right show and the right clothes come together.

The first time in the modern history of TV and fashion we've seen this happen was way back in 1997 when HBO debuted a little show called Sex and the City. It wasn't just its substance that captivated millions of fans-it was also the style. Not only did the show turn its lead, Sarah Jessica Parker, into a fashion star, it also conferred that status onto the pieces that Parker sported on-screen-most notably, the Fendi Baguette (see also: Manolos, the tutu, the newspaper dress, and belts on bare waists). That cultural imprint has remained so entrenched in our collective consciousness that when the Italian brand decided to celebrate the 25th anniversary of the Baguette bag recently, it chose to do so in New York City with Parker sitting front-row, of course.

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