THE EVOLUTION OF GUCCI'S ICONIC JACKIE 1961 HANDBAG

 With its curved and feminine silhouette, Gucci’s iconic Jackie 1961 bag remains a firm favourite amongst the fashionable elite. Here, we dive into the history of the bag and its newfound renaissance in recent years.

- AL LIM

She was the epitome of elegance in her era. Feminine and refined, her silhouette and fashionable prowess bore an effortless attitude that captivated and made headlines all over the world, with paparazzi and doyennes of society clamouring to win her attention. And who is this individual one might ask? In the early days of her pre-debut, she was known as the Fifties Constance and was also coined G1907. But it was through a fateful encounter in the '60s that solidified her presence, and she came to be widely recognised as "The Jackie."

First introduced in 1961, Gucci's distinctive hobo bag caught the eye of fashion's biggest icon at the time, Jackie Kennedy Onassis, and the rest as they say, was history. It was a fashionable relationship that was followed very closely by society-rumour has it, the former First Lady was often seen shielding herself from paparazzi with her crescent-shaped companion and eventually, the bag became synonymous with her inimitable sense of style. Since receiving her seal of approval, the Jackie has enjoyed tremendous success and has solidified its place among the stars as one of the most coveted It-bags ever created.