The idea of a knitwear label originated from wanting to bridge the gap around vibrant menswear, a category that Kiran found didn’t have enough disruption. “It may seem upsetting that I’m not can wear them, but I knit for menswear. I’m almost embarrassed by them, but I love knowing that Harry Styles or Siddharth Batra wouldn’t be afraid to style them and look supremely sophisticated”
Meghana Kiran’s biggest gripe with menswear today is that it isn’t ‘fun’. As the creative brains behind emerging knitwear label bitchandtwosticks, Kiran always had a personal passion for textiles—one that took her on a creative path that started with a BA in menswear from Istituto Marangoni in Florence and subsequently saw her work on projects for luxury fashion houses including Fendi and Miu Miu. Jacquard as a fabric initially piqued her interest, but she soon realised weaving school wasn’t for her. Kiran then stumbled upon a local yarn shop, bought a pair of knitting needles and mastered the craft with YouTube tutorials.
The idea of a knitwear label originated from wanting to bridge the gap around vibrant menswear, a category that she found didn’t have enough disruption. “It may seem upsetting that I’m not calling my pieces ‘gender neutral’. Whoever identifies with them can wear them, but I knit for menswear. I’m almost embarrassed by them, but I love knowing that Harry Styles or Siddharth Batra wouldn’t be afraid to style them and look supremely sophisticated.”
This story is from the March - April 2023 edition of VOGUE India.
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This story is from the March - April 2023 edition of VOGUE India.
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