Chocolate The Perfect Sweet
Bakery Review|December-January 2023
For the New Year, Valentine Day or for any other occasions one food product that will bring an expression of glee on the receiver's face is Chocolates! This sweet has proved popular over the years. Its popularity is expected to increase in the coming years. Indian chocolate market reached $ 2.4 billion in 2022 according to IMARC Group. The global chocolate market attained a value of $ 127.7 billion in 2022, driven by the impulse purchasing behaviour of the consumers. Aided by the new product launches, the market, according to EMR, is grow further in the years to come. What has made chocolate a popular sweet, at Valentine time? Ashok Malkani takes a deep look at the industry to gauge several factors like how it is made and also whether this product, which is also used extensively in bakery products, is healthy.
Chocolate The Perfect Sweet

As we approach February one remembers that we are just a few days away from Valentine's Day to offer sweets for the sweet one. And the most loved sweet that is offered to your sweetest is chocolates! 

Chocolate is not just treasured and cherished by your loved one but by everyone from small babies to the most senior denizens. Yes, mention of chocolates sets everybody's mouths drooling and hearts racing with love and affection. A "fit for all occasions" gift for the loved ones this delectable delicacy has three days named after it - Chocolate Day (celebrated every year on February 9 as a part of the Valentine's Week celebrations in India), World Chocolate Day (celebrated this year on July 7) and National Chocolate Day (celebrated in the U.S.A, this year on October 23).

Talk about love on Valentine Day and chocolate immediately comes to the mind as an ideal gift. But how did chocolate come to be associated with love and valentine? If one delves into history one finds that it dates back to the Mayans, who first started brewing cacao beans around 500 BC. As time elapsed, they started using this so-called 'gift of the gods' in marriage ceremonies. Chocolate is considered as an aphrodisiac food since the time of Aztecs. It is believed to contain a substance that inflames desire and makes the beloved one more open to romance. According to a study conducted by French-born English psychologist, letting chocolate dissolve slowly in your mouth produces an increase in brain activity and heart rate as a passionate kiss. But the effects of chocolate last four times longer!

One can say that an allure of exotic romance is attached to chocolate. This candy is considered as an edible declaration of love. But besides expressing love, eating chocolate also has an effect on the brain and body, relieving it of stress.

This story is from the December-January 2023 edition of Bakery Review.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the December-January 2023 edition of Bakery Review.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM BAKERY REVIEWView All
Caffe Allora Expands
Bakery Review

Caffe Allora Expands

Caffe Allora, the renowned Italian bistro, unveils its latest venture with the opening of its sixth outlet at Phoenix Mall of Asia, Bangalore.

time-read
1 min  |
June - July 2024
Atelier V Expands Offerings
Bakery Review

Atelier V Expands Offerings

Indore's fine dining restaurant, Atelier V, launched its brand new breakfast menu. Crafted by the acclaimed chef and owner Vedant Newatia, this innovative spread caters specifically to patrons who crave a truly delicious start to their day.

time-read
1 min  |
June - July 2024
Indulge in 'Nostalgia'- The Old School Bakery
Bakery Review

Indulge in 'Nostalgia'- The Old School Bakery

Bandra's newest Nostalgia Cafe and Bakery, where your dreams come true to relive the simpler moments as you indulge in a few nostalgic snacks and comfort drinks.

time-read
1 min  |
June - July 2024
Success of Bakery Outlets
Bakery Review

Success of Bakery Outlets

The bakery and confectionery business in-modern India has a great potential This is natural considering to grow the fact that today's urban India has huge numbers of nuclear families, many of whom have very little time at their disposal to cook elaborate meals.

time-read
6 mins  |
June - July 2024
The Priceless Spice
Bakery Review

The Priceless Spice

To put it simply, saffron is a spice. Of course, this definition also needs to be followed by several descriptions and explanations. One of them is that saffron is the costliest spice on the planet, by weight.

time-read
4 mins  |
June - July 2024
The Indian Cottage Cheese
Bakery Review

The Indian Cottage Cheese

Paneer is the most in-demand dairy product in India. It is a fresh and delicate cottage cheese or milky cheese, rich in all nutrients as well as delicious in taste. In the Indian subcontinent, many people have derived a method to preserve fresh milk in the form of paneer. Paneer, the Indian cottage cheese is comparable to the popular western ricotta cheese both in terms of texture and taste.

time-read
6 mins  |
June - July 2024
Key Bakery Trends
Bakery Review

Key Bakery Trends

One of the largest segments in the food processing sector in India, Bakery industry is poised to witness remarkable growth.

time-read
7 mins  |
June - July 2024
Breaking Fast
Bakery Review

Breaking Fast

The role of breakfast in our daily routine cannot be overstated. It is perhaps the most important of all meals; a hearty breakfast can greatly facilitate to give a good and cheerful start to the day.

time-read
6 mins  |
June - July 2024
Market for Healthy Bakery Ingredients
Bakery Review

Market for Healthy Bakery Ingredients

The bakery market, according to IMARC, is likely to grow at a CAGR of 9.9% between 2024-2032. The growth has been mainly because the industry is aware of the consumers' growing demand for healthy low trans-fat, bakery items and is making all efforts to meet this requirement. The basic ingredients thus need to be altered and this provides a prodigious opportunity for an enterprising entrepreneur to venture into a lucrative market - The Bakery Ingredients Market. But for this the entrepreneur has to make a thorough study not only of the growing needs of the industry but also the different healthy ingredients that the industry will need in the future. Ashok Malkani deliberates on the healthy raw materials that are likely to be used by the industry, thus enabling the entrepreneurs, keen on entering the business, to succeed.

time-read
9 mins  |
June - July 2024
International Snacks
Bakery Review

International Snacks

International snacks like doughnuts, burgers and waffles have today become common among not only the millennials but people of all ages. Their popularity has become equivalent, if not more, than that of the Indian snacks. Their adaption to suit the Indian palette, have contributed to their widespread consumption. Ashok Malkani delves on the factors contributing to their finding favour with the populace and their future.

time-read
9 mins  |
June - July 2024