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EXPERIENTIAL & LUXURY ARE THE TWO LATEST BUZZWORDS IN TRAVEL & TOURISM
Food & Health
|August 2024
The new buzzwords in travel and tourism are 'experiential' and luxury. Elements are meant to be stitched together into a single holistic experience, each appealing to our senses, each one of them. Some could be opulent, others could be essays in simplicity.
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These could be engagements with local communities, going back into nostalgia over a bygone era, music festivals, even the experience of attending a literary festival. Where, the setting is just right, invoking the creative spirit. Such unique experiences are the backbone of heritage hotels, each one of them so unique! No two experiences among heritage properties are the same. If attention to personal detail is a pre-requisite, a royal lineage of service and hospitality can have no equal.
If a holistic approach is required it is there in each of these experiences! Within India, every destination is vying to create such opportunities, some are creating simply out of nowhere, one of them could be around a 500-year-old tree! Beyond the tree much is imagination, and also generic.It may not be so unique to the location.
If you are looking for a grand totality of unique features, these are best provided around heritage experiences each is a total product, coming down generations, with a history composed of its many parts.
This story is from the August 2024 edition of Food & Health.
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