SOMETIMES, WE MAKE the mistake of looking at a brand’s store and see it solely as a place for retail. An experience there becomes purely transactional. But, in Louis Vuitton, retail spaces transcend what they might appear to be on the surface. Louis Vuitton outlets are extensions of the brand — and that includes not just the luxury goods they sell, but also the brand’s unique identity, its history, its place in our popular culture, and in our collective consciousness.
Louis Vuitton is especially pivotal in the Thai luxury retail market, supported by Thailand’s expanding luxury sector, which saw a market size of approximately $2.7 billion in 2023. As the leading luxury brand, Louis Vuitton benefits from Thailand’s growing number of high-net-worth individuals, expected to rise by 7% annually. Thailand’s luxury goods market growth rate, projected at 5% annually through 2025, underscores Louis Vuitton’s strategic importance, and its role in driving the sector’s expansion and prestige in the region.
Against this backdrop, the brand’s flagship store, which lights up the facade of Gaysorn Amarin mall in Bangkok’s prestigious Ratchaprasong district, has recently undergone a comprehensive overhaul, to better encapsulate the brand’s significance to Thailand’s luxury market, as well as that of the region, and to deepen the connection between the brand and its vast number of fans and clients.
The result: LV The Place Bangkok, a new destination concept that includes an immersive exhibition, café, store, and a restaurant from celebrated chef, Gaggan Anand.
Visionary Journeys
This story is from the Issue 202 edition of August Man SG.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the Issue 202 edition of August Man SG.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
A Watch For The Global Citizen
Before you make your travel plans for 2025, get the perfect watch for the modern nomad.
MAKING INVESTING MORE DELICIOUS
FINANCE INDUSTRY VETERAN WALTER DE OUDE IS COMBINING HIS ERUDITION AND EXPERIENCE WITH THE STAR POWER OF HENRY GOLDING TO BRING US AN INVESTMENT PLATFORM THAT'S MUCH SWEETER THAN MOST.
WHO LET THE DOGS OUT?
ONE-THIRD OF HOUSEHOLDS around the world have a pet dog.
How Does A Hotel Brand Become The Best In The World?
Cristiano Rinaldi, president of Capella Hotel Group, shares its recipe for success.
The Future Will Be Pixelated, Probably
What are the implications on one's lived experience as online life is rife with meaning and possibilities?
PARADISE FOUD
It's time to give tuning out its due. We all need a break from the group chat(s).
Sunday Island Mornings
An island cluster so beautiful that Harry Winston made a watch in its honour.
A Clear Vision Of The Future
With the proliferation of its Myopia Centres, local eyecare brand W Optics is keeping Singaporeans clear-sighted for the future.
THE MAN OF MANY TASTES
On the opening day of his longgestating contemporary Italian restaurant Le Pristine in Singapore, the Esteemed chef Sergio Herman gives us a poignant account of why his philosophy of gastronomy is fundamentally inclusive.
BAPTISM BY FIRE
Dave Pynt, Chef-Owner of the Burnt Ends Hospitality Group, reflects on the universally resounding success of the eponymous restaurant as well as the recently released book of the same name.
