It is an obligatory question these days, and yet I'm almost always agape at how much it unsettles the interviewee.
The answers I receive range from the contrite to the confused to the plain choleric. It's 2023, and people in small or large businesses still skirt the 'sustainability' question with trepidation. Have we had an overkill of the word? Can there be an overkill in asking people how ethical are their business practices? I thought not.
But I've come to realise that much of the problem with how to be a responsible business is that there are just too many contrary schools of thought out there. For example, in India, we seem to have adopted western notions of ethical fashion.
This story is from the January 29, 2023 edition of THE WEEK India.
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This story is from the January 29, 2023 edition of THE WEEK India.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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