What women want
THE WEEK India|May 26, 2024
The headline is the title of a turn-of-the-century Hollywood fantasy starring Mel Gibson and Helen Hunt. The film was a box-office hit, but its 2019 loose remake, What Men Want, flopped. Who wants to know what men want?
R. PRASANNAN
What women want

So what do women want? Men of my generation, when we wanted to please our wives on their birthdays or our anniversaries, bought them a new mixie, a refrigerator, a washing machine, a toaster, some comfy bed linen or fancy table linen—depending on the size of our pay cheques. Those were the kind of stuff, we thought, would ease the wives’ chores, give them more time to spend with us and children, make our homes brighter, and bring cheer to all at home. Called MCPs today, we spent our youths in an age when utility weighed more in our minds than the lure of luxury.

Men of my son’s or son-inlaw’s generation are more focused. They buy chiffons, silks, handbags, shoes, dresses or diamonds for their wives—depending on their credit limits. The kind of things that are of her personal use, yet the possession of which would make her feel enriched, empowered and proud.

This story is from the May 26, 2024 edition of THE WEEK India.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the May 26, 2024 edition of THE WEEK India.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM THE WEEK INDIAView All
Lessons in leadership
THE WEEK India

Lessons in leadership

When I began my career at Hindustan Lever (as HUL was then called), I was deeply inspired by our chairman, Dr Ashok S. Ganguly.

time-read
2 mins  |
January 19, 2025
Political colours
THE WEEK India

Political colours

One of the greatest fashion statements of recent times was made in the Parliament's winter session by Rahul Gandhi and some opposition colleagues. India's most news-making politician (since his landmark Bharat Jodo Yatra) gave up his signature white polo T-shirt for a blue one.

time-read
2 mins  |
January 19, 2025
Chat roam
THE WEEK India

Chat roam

Vox pop content is seeing an uptick in India, with creators making conversations on current and social issues fun and funny

time-read
4 mins  |
January 19, 2025
Back home with BANNG
THE WEEK India

Back home with BANNG

Michelin star-winning chef Garima Arora, who recently opened her first restaurant in India, on all things food and family

time-read
4 mins  |
January 19, 2025
One supercalifragilisticexpialidocious New Year
THE WEEK India

One supercalifragilisticexpialidocious New Year

Once Christmas is over, tension mounts in our home as the little woman and I start ticking off the days. We both remain on edge because we dread the coming of the New Year—a time when the whole world goes crazy and adopts resolutions. We, too, make New Year promises and our ‘list of past resolutions’ is very long and impressive. Unfortunately, we are complete failures at keeping them and our ‘list of resolutions not kept’ is equally long and equally impressive.

time-read
3 mins  |
January 19, 2025
Six or out?
THE WEEK India

Six or out?

Cricket is a quasi-religion in India. And our pantheon of cricketers is worshipped with a fervour bordering on hysteria.

time-read
2 mins  |
January 19, 2025
DOWN AND UNDER THE WEATHER
THE WEEK India

DOWN AND UNDER THE WEATHER

After their flop show in Australia, Virat Kohli and Rohit Sharma will have to live on current form rather than past glory

time-read
6 mins  |
January 19, 2025
The new in news
THE WEEK India

The new in news

THE WEEK and DataLEADS partner to revolutionise news with fact-checks, data and Live Journalism

time-read
1 min  |
January 19, 2025
Hello Middle East
THE WEEK India

Hello Middle East

Reem Al-Hashimy, UAE minister of state for international cooperation, inaugurates a special Middle East section on THE WEEK website

time-read
1 min  |
January 19, 2025
BAIT CLICK
THE WEEK India

BAIT CLICK

Dark patterns fool millions of Indians every day. The government is finally acting, but it just may not be enough

time-read
5 mins  |
January 19, 2025