Bharti Airtel and Vodafone Idea (Vi) on Friday announced a hike in mobile tariffs by up to 21 per cent. This comes a day after market leader Reliance Jio implemented an across-the-board hike in tariffs.
While Airtel has raised tariffs by a lesser margin than Jio's 12-25 per cent, it includes Airtel's 2G subscriber base as well, a category Jio hasn't touched. Vi also focussed mostly on unlimited data plans, with validity periods from 28 days to one year. While Airtel and Jio's tariff hikes will be effective July 3, Vi will implement them from July 4, it said. Airtel has raised the cost of its voice plans by 11 per cent.
This increases the price of Airtel's cheapest monthly plan, which offers 2 GB data along with unlimited voice calling, to ₹199, up from ₹179 earlier. Prices of other plans ranging from 455 to 1,799 have seen similar hikes. The same has been mirrored by Vi.
This story is from the June 29, 2024 edition of Business Standard.
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This story is from the June 29, 2024 edition of Business Standard.
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