Meanwhile, the company is exploring several new platforms and variants for this e-scooter – one of which could be a model for delivery of goods.
The two-wheeler major, which has gained the top spot in the electric scooters market in December so far (according to Vahan data) with a 26.6 per cent share, launched the 35 series of the Chetak priced between ₹1.2 lakh and ₹1.27 lakh (ex-showroom in Bengaluru) on Friday.
Interestingly, Bajaj Auto managing director (MD) Rajiv Bajaj's son Rishabh was on the dais during the launch in what is one of his first public appearances since he joined the company as a management trainee in FY22.
This story is from the December 21, 2024 edition of Business Standard.
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This story is from the December 21, 2024 edition of Business Standard.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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