Its senior management attributed the march towards profitability to the firm's pivot to expand its reach with regional and smaller brands.
The Softbank and Prosus Venture-backed firm runs distribution for fast-moving consumer goods (FMCG) products in rural areas. It has made several changes to its business over the last two years, including closing down or moving away from segments that were not running efficiently.
"In FY24 we made a strategic pivot to support high-margin regional brands to drive better profitability metrics. This pivot has worked well for us," said Sandeep Deshmukh, founder and CEO, ElasticRun.
Denne historien er fra October 26, 2024-utgaven av Business Standard.
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Denne historien er fra October 26, 2024-utgaven av Business Standard.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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