Quick commerce may steal a march on traditional e-commerce players this festival season.
The e-commerce industry is poised to witness a 35 per cent surge in sales this festival season, according to a TeamLease report.
To meet the anticipated demand, ecommerce firms are planning to hire additional personnel to ensure smooth operations and on-time deliveries during festival rush. It reflects the sector's robust expansion and the rising consumer confidence in online shopping.
The quick commerce segment has heated up with Flipkart's launch of 'Minutes'. Ahead of its upcoming flagship sale event - Big Billion Days 2024in October, the firm is reportedly planning to open nearly 100 dark stores across top cities.
Blinkit has plans to reach the 2,000 dark store count by the end of 2026, from 639 currently. The firm added as many as 113 dark stores in Q1FY25, and Blinkit is expected to launch a similar number in the September quarter as well.
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