MEDICAL experts are calling for a total ban e-cigarette on adverts in the UK after finding its young people are more likely to take up vaping.
The George Institute carried out a survey of 4007 people aged 15 to 30 in the UK, India, China and Australia.&nbsp;Those who had never vaped were questioned on curiosity and intentions to vape in the next 12 months.
Some 333 UK people were included, with 55 per cent curious about vaping 50 per cent saying they would take an e-cig from a friend. Around 63 per cent had seen vape ads&nbsp;compared with 30 per cent in Australia. UK youths were also less likely to believe vaping was addictive (74 per cent) or harmful.
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Professor Simone Pettigrew said: "A complete ban on e-cigarette advertising should be considered, as it is clearly influencing young people's attitudes towards these addictive and potentially harmful products.
The Department of Health said it had launched "a call for evidence to identify opportunities to reduce the number of children using vapes including their marketing and promotion".
It added: "The Government will be considering options based on evidence provided."

BAN VAPE ADS

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