All change! Overground rebranded (with a little help from the Lionesses)
Evening Standard|February 15, 2024
THE London Overground is to be renamed and rebranded to make it easier for passengers to work out where their train goes.
Ross Lydall
All change! Overground rebranded (with a little help from the Lionesses)

The six branches of the 113-station network will be given a different name and colour — ending the format of all Overground routes being shown as orange-bordered lines on the Tube map.

The Euston to Watford Junction section, which calls at Wembley Central station, will be renamed the Lioness line in honour of the England women’s football team which won the Euros at Wembley stadium in 2022. Other parts of the line will be renamed the Suffragette line, the Windrush line, the Weaver line, the Mildmay line and the Liberty line.

Mayor Sadiq Khan said the £6 million rebrand was being carried out to make it easier for passengers to navigate across the Overground. He said: “Giving each of the Overground lines distinct colours and identities will make it simpler and easier for passengers to get around. In re-imagining London’s Tube map, we are also honouring and celebrating different parts of London’s unique local history and culture.

“The new names and colours have been chosen through engagement with passengers, historians and local communities, reflecting the heritage and diversity of our amazing city.”

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