Over the years, influencer marketing has evolved from a mere marketing tactic to a strategic tool that delivers measurable business results. The valuation of the influencer marketing industry has also seen a substantial increase.
This story is from the December 30, 2024 edition of Financial Express Bengaluru.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the December 30, 2024 edition of Financial Express Bengaluru.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Sisodia flags shoes, saris by BJP's Verma, says EC turning blind eye
SENIOR AAP LEADER and former Delhi deputy chief minister Manish Sisodia has alleged that the Election Commission is turning a blind eye to poll code violations ahead of the Assembly elections in Delhi early next month.
ICICI Lombard Q3 net profit surges 68% to ₹724 crore
ICICI Lombard General Insurance on Friday posted a 68% year-on-year increase in its third-quarter net profit at ₹724 crore.
Quad meet with India on the table day after Trump takes office
● Secy of State nominee Rubio had faulted Obama govt for neglecting India-US ties
SBI Life Q3 profit jumps 71% to ₹551 cr
SBI LIFE INSURANCE, the country's largest private life insurer, on Friday posted a 71% year-on-year growth in third-quarter net profit at \" 551 crore led by healthy growth in fresh and renewal premiums.
HSBC gets RBI nod to open 20 new branches
HSBC INDIA ON Friday said it has received approval from the Reserve Bank of India to open 20 new branches in key cities including Navi Mumbai, Lucknow, Mysuru, Nagpur and Nashik.
Foreign flows into India bonds to fall short on rupee slump, US yields surge
FOREIGN INFLOWS THAT were expected into Indian government bonds over the next two-and-a-half months will fall short of expectations, stymied by a currency that is repeatedly hitting lifetime lows and Treasury yields that are hovering at multi-month highs, investors said.
Rajnath Calls For Stronger Offense And Defence
INDIA'S OFFENSIVE AND defensive responses need to be further strengthened in view of turmoil in the rules-based global order, defence minister Rajnath Singh has said.
Hyundai Rolls Out Mass-Market EV
HYUNDAI MOTOR INDIA, the country's second-largest carmaker, launched the Creta Electric on Friday at the Bharat Mobility Show at introductory prices at ₹17.99 lakh, ex-showroom, for the 42 kWh battery variant.
In a first, small cars are a no-show
THE DISAPPEARANCE OF small cars from consumer aspirations has been cemented at the Bharat Mobility Global Expo 2025, which commenced on Friday.
Closely monitoring prices, says govt
Inflation in negative zone since July last year