These days locking away your phone or going off the grid is unthinkable. In celebration of Women’s Month, Brutal Fruit Spritzer has launched an inspiring campaign titled Phones Down, Glasses Up Picnic.
This initiative is aimed at encouraging women to put down their phones, step away from screens, and immerse themselves in real-life connections.
As South Africans are spending an average of nine hours and 24 minutes on screens daily, Brutal Fruit Spritzer is advocating for a shift that prioritises presence and genuine human interaction over digital distractions.
The Phones Down, Glasses Up Picnic, held on Women’s Day on 9 August, was a pioneering event, marking the brand’s first-ever no-phones-allowed experience.
The event was designed to foster meaningful connections among women, allowing them to share authentic moments with friends and loved ones without the interference of technology.
In a world where societal expectations often demand constant digital availability, especially from women who juggle multiple roles and responsibilities, the event aimed to provide a much-needed break.
This story is from the August 17, 2024 edition of The Citizen.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the August 17, 2024 edition of The Citizen.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
US blamed for expo row
Analysts warn exclusion could have dire consequences for SA down the line.
4900 visas for critical skills jobs
South Africa has a list of almost 150 jobs considered by the department of employment and labour (DEL) to be in short supply.
Nsfas to decentralise
Department welcomes move, plans to set up regional, satellite offices.
Lawsuits cost health billions
Investigations stop R3 billion in fraudulent claims, parliament hears.
City face Inter reunion
Manchester City are braced for their Champions League reunion with Inter Milan at the start of an expanded tournament that will be \"so tough\" for the 2023 winners.
League Cup no inconvenience
Manchester United manager Erik ten Hag insisted he still believed English football's League Cup remained a \"significant\" competition.
State of rates in Africa
Africa’s largest economies to make changes for first time in years.
RAF not about to 'implode'
»» Improvements not sustainable without legislative changes, says Letsoalo.
Can Superbalist grow?
Shein overtakes the SA retailer, while Bash is different kind of threat.
Crochet gets sex appeal
100% cotton yarn garments do not loose shape ina cold wash.