Alongside roadside billboards, newspaper ads and targeted online campaigns, TV ads remain vitally important to candidate efforts to boost their profiles and attack their rivals.
During the 8pm to 11pm primetime slot on the last Wednesday before election day, viewers of the NBC affiliate serving Philadelphia and key surrounding swing counties were shown 22 political ads.
This story is from the November 02, 2024 edition of The Citizen.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the November 02, 2024 edition of The Citizen.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
ANC Must Answer Why Troops Perished in DRC
Probe generals who were playing golf while soldiers lost their lives, writes Gav the plumber.
Rodgers hails Celtic 'strides'
Celtic manager Brendan Rodgers (above) urged his underdog side not to die wondering in today's must-win Champions League second-leg away at Bayern Munich.
My Vote Counts 'misses point'
DONATIONS: NON-PROFIT 'SHORTSIGHTED' ABOUT DISCLOSURE
Row over G20 labour platform
Representation is for workers to determine, says union federation.
Experts Not Amused by Damage Brought by Boreholes
Water experts who have been concerned about Gautrain tunnels and underground water systems are not surprised by the damage from illegal borehole drilling on private property above these tunnels, which brought parts of the train system to a halt this week.
New era of digital autonomy
AGENTIC AI: PROMISES COST-CUTTING, IMPROVED EFFICIENCY, ABILITY TO SCALE OPERATIONS
Extension to Sassa cards deadline
The deadline for South African Social Security Agency (S assa) benefi ciaries to swap their gold card for the Postbank black card has been extended from 28 February to 20 March .
Protesters are 'traitors'
More black people in the country are affected by crime than white people, says Mashaba.
Battle for hearts and minds
PEACEKEEPING: NEW WEAPONS ARE FAKE NEWS, BARRAGE OF DISINFORMATION
R22bn shortfall in budget
'Wealth tax on rich may not yield required revenue.'
