The genre has historically been dominated by a certain type of presenter, but with his latest show, Big Zuu is on a mission to "change what I think a travel show should be like for someone like myself".
Big Zuu's 12 Dishes in 12 Hours sees the rapper, cook and presenter real name Zuhair Hassan - travel to various cities with celebrity friends, sampling 12 local dishes in 12 hours.
The 28-year-old brings his signature wit and bubbly personality to proceedings, as well as providing a perspective we don't always see in travelogue shows.
He wanted to make it clear that "food is not just about what's linked to the history and culture of a place, it's also about the now.
"I feel like now more than ever we're seeing people embrace the fact that different cultures are in their country. What was super sick was in the first episode, we went to Bologna and we got to talk about Ethiopian food.
"And a clip [of that] went crazy on the internet, people actually went mental. If you watch that clip, you wouldn't even know we're in Italy, you'd just think we're in a random Ethiopian restaurant - but Italy has such a connection to Ethiopia because of colonisation." \
This story is from the February 24, 2024 edition of The Herald.
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This story is from the February 24, 2024 edition of The Herald.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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