Majhi calls upon diaspora to be ambassadors of Brand Odisha

"This is all the more reason for a customary youth convention as part of the PBD celebrations," he said adding, "the idea of holding a conclave for the youth is to recognize the special contributions of young minds at home and abroad."

Making a strong plea to the Indian diaspora for promoting India as a tourist destination, Jaishankar said, "If young Indian PIOs bring their equally young friends from abroad to explore our uniquely rich and diverse heritage and culture, this will surely become a lifelong habit."