Tourism Secretary Christina Garcia-Frasco announced the milestone on Jan. 5, attributing the success to strategic policies, expanded air connectivity and sustained efforts to promote the country's unique destinations.
The figure was 9.04 percent higher than the record of inbound tourism earnings worth P697.46 billion in 2023, as well as up by 26.75 percent from P600.01 billion worth of income in 2019 or a year before the COVID-19 pandemic.
However, the DOT was short of the 7.7 million foreign travelers that it targeted to achieve in 2024, based on projections stipulated in the National Tourism Development Plan 2023-2028.
South Korea remained the Philippines' top source of foreign tourists, with 1.57 million arrivals in 2024, accounting for 26.46 percent of total market share.
This story is from the January 08, 2025 edition of The Philippine Star.
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This story is from the January 08, 2025 edition of The Philippine Star.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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