The rapidly diversifying automotive distributor will be bringing in BAIC's formidable lineup of boldly styled SUVs and crossovers, which are the fastest-growing segments in the Philippines today.
The unveiling of the BAIC range was held at the sprawling grounds of the Palacio de Memoria along Roxas Blvd. in Paranaque City.
Founded in 1958, BAIC, which stands for Beijing Automotive Group Co., Ltd., is one of the top five automobile manufacturing groups in China. BAIC vehicles are sold in over 50 countries with a cumulative 34 million units sold since it began operations.
Setting BAIC apart from the burgeoning number of new automotive brands in the Philippines are its true 4x4 SUV models with genuine off-road capabilities and strong yet fuel-efficient diesel engines. These attributes will surely appeal to executives and entrepreneurs who live active lifestyles and who want and need large, spacious, high-riding diesel-powered SUVs for out-of-town trips. Millennials and Gen Zs will gravitate towards BAIC's lineup of stylish and equally capable crossovers.
This story is from the March 20, 2024 edition of The Philippine Star.
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This story is from the March 20, 2024 edition of The Philippine Star.
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