Yorker Holidays- Shifting Gears

Sanjeev Gosain has recently taken on the full-time role as the CEO of Yorker Holidays Services after serving as the Associate Director of the company. With almost three decades committed to the travel industry, Sanjeev got his initial foothold with International Travel House, servicing key accounts of the company. Since then, Sanjeev has donned multiple hats across many organisations and industry verticals, establishing brands, aiding market penetration, and establishing distribution networks. TTJ presents views of Sanjeev on his roadmap for the future of Yorker Holidays.

- Gurjit Singh Ahuja

Memories of COVID evoke spine-chilling disturbances within the travel industry. This industry perhaps bore the maximum impact of the pandemic and is at least a year away from returning to pre-COVID normalcy. This period impelled the industry to go back to the drawing board to plan and redraw the roadmap for the future.

The unpredictability of the future impels all businesses to be provisioned with checks and balances to cater to contingencies. The suddenness and magnitude of devastation unleashed by the pandemic were unprecedented in modern history, and its unfathomable impact created a devastating impact on the entire world. No exigency plans were ever formulated to cater to such a situation of distress.

Other than emergency travel, the travel industry, on the whole, remained frozen. Slowly isolated pockets started opening up, and the smart entrepreneurs were back in the game.

Q How challenging was the time for your organisation?