Campaign India - June 27, 2014
Campaign India - June 27, 2014
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(Lack of quality) Talent and agency fees are oft-discussed issues: we decode their correlation. We also trace the evolution of FDI in Indian news media. Delhi Press\' Anant Nath explains how the Group\'s acquisitions have been fairly successful and its digital vision. Prasoon Joshi, jury president, Titanium and Integrated Lions, says \'Striking that balance while judging is important\'. Elsewhere, we ask stakeholders if unofficial affiliations deliver better RoI with events like the FIFA World Cup in India. And of course, the Indian and Grand Prix winners from the Cannes Lions 2014.
Campaign India Magazine Description:
Yayıncı: Haymarket India
kategori: Business
Dil: English
Sıklık: Fortnightly
In September 2007, Haymarket Media India Ltd, one of the world's leading media companies, launched Campaign India as a fortnightly title to focus on the exploding advertising, media and marketing verticals in India.
Campaign India brings readers news on the latest developments, thought-provoking and timely analysis and informed debates on issues that confront practitioners in the country every 14 days.
The title reaches key decision makers and influencers in media planning and buying agencies, creative agencies, PR agencies including senior management, marketing directors and brand managers in companies. Since its launch, Campaign India has grown to be the authoritative voice of the media, marketing and advertising community in the country
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