Progressive Grocer - May 2023Add to Favorites

Progressive Grocer - May 2023Add to Favorites

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At a time when competitive intensity is heating up in every sphere of business, Grocery Retailers and Food Brands are scrambling to grab the consumer “share of stomach” alongside their mindshare and wallet share.

In the past issue of Progressive Grocer, we highlighted how the beverage category is seeing the entry of many new players as well as the broadening of its consumer base. With a surge in innovation and product drops, national and regional brands are attempting to create a niche market for themselves by targeting different consumer segments and offering unique differentiation. In this issue, we take another approach to the sector through a report that highlights how retailers can double their income from higher sales of beverages. The report drills down to the policy details conducive for the beverage sector and the changes that policymakers can bring about to make India the beverage capital of the world. (see pages 18–22).

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PROGRESSIVE GROCER has been the voice of the food retail industry for over 80 years in the USA. Serving a wide audience in the Indian market, Progressive Grocer India's readers are top management at headquarters and top decision makers at store level. By anticipating, reporting and interpreting important data and trends, PROGRESSIVE GROCER fulfils its mission of identifying and highlighting insights and opportunity for leading grocery retailers, thereby accelerating brands and sales success for leading manufacturers

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