Rural & Marketing - March 2016

Bu konuda

The Union Budget 2016-17 focuses on rural economy with 110 % hike for agriculture sector. Several key reform measures with potential to change the game have been announced. Can these reforms lead us to a rural revolution? R&M Highlights analyses the Budget with reference to its implications on rural economy

Rural & Marketing Magazine Description:

‘Rural & Marketing’-The magazine aims to integrate urban with rural market, where it helps corporates in shaping their business strategies on how to target rural India and its untapped potential, it also intends to act as a guiding force to the policy makers on how to understand the real ‘Bharat’ and the dynamics of rural India. The critical insights, business case studies and analytical, informed stories from experts in the field featured in the magazine keeps the faculty and budding managers abreast with the multi-faceted aspects and finer dimensions of rural markets and rural marketing that otherwise go un-noticed in the mainstream media.