ADWEEK - October 22, 2018
ADWEEK - October 22, 2018
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Challenger Brands
Attention, InstaShoppers!
The photo-sharing site is warming up to commerce, but will consumers buy in?
3 mins
Pop Goes The Status Quo
What A Decentralized Web Means For Ad Tech. Hint: The Prognosis Isnt Good.
6 mins
What's In A Name?
How changing client needs are erasing the identities of agencies.
3 mins
Video Advertising And Technology Go Hand In Hand
Unique content resonates with clients and audiences.
3 mins
15 Ambitious Upstarts That Are Disrupting The Status Quo
There must be a better waya solution thats more cost efficient, less stress inducing, more socially beneficial and less environmentally destructive. | The founders of the feisty, status quo-defying brands in Adweeks first-ever Challenger Brands issue started with precepts like these, identifying pain points in industries as varied as home insurance, group exercise, dentalhealth and womens cosmetics and finding completely new answers to everyday consumer problems. Now that they havesome with nine-figure revenue to show for their effortsall eyes are on them. | You get pressure from the top because the big guys wake up, says Courtney Nichols Gould, co-founder of Smarty Pants Vitamins, and theres pressure from below because youve cleared the decks. | See from these 15 examples how all that compaction created some fairly fabulous diamonds.
10+ mins
Local Talent
In Some Parts Of The World, Regional Ecommerce Players Have Found Ways To Edge Out Amazon And Walmart.
6 mins
ADWEEK Magazine Description:
Yayıncı: ADWEEK, LLC
kategori: Business
Dil: English
Sıklık: Weekly
ADWEEK is a leading news outlet covering the media marketplace, canvasing the ecosystem from print and broadcast to digital and technology.
ADWEEK is a resource for the industry's most influential thought-leaders, offering insights and trends from the marketing, advertising, creative and brand perspective.
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