BSH Household Appliances Manufacturing Pvt Ltd.
BSH Household Appliances Manufacturing Pvt Ltd is the largest manufacturer of home appliances in Europe and is ranked number 2 in the sector worldwide. The group stemmed from a joint venture set up in 1967 between Robert Bosch GmbH (Stuttgart) and Siemens AG (Munich). Today, BSH operates in about 42 factories across 13 countries in Europe, the USA, Latin America and Asia. Together with a global network of sales and customer service firms, the BSH family is today made up of about 50 companies in 46 countries. Since its foray in the Indian market, BSH Home Appliances have mapped separate target audience for both its brands – Bosch (mass premium) and Siemens (high end and luxury).
With a portfolio of 14 brands, BSH covers a wide range of consumer needs. Alongside the global brands Bosch, Siemens, Gaggenau and Neff, the portfolio comprises the local brands including Thermador, Balay, Coldex, Constructa, Pitsos, Profilo, Ufesa and Zelmer, and the label brands Junker and Viva.
Bu hikaye Architecture + Design dergisinin September 2017 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye Architecture + Design dergisinin September 2017 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
A GRECIAN RETREAT
Shimona Bhansali imbues a subtle touch of opulence to this home in Mumbai
A BOLD STATEMENT
Dhampur Sugar Mills Limited's workspace in New Delhi designed and built by Officebanao adopts an industrial narrative
A BREATH OF FRAGRANT DESIGN IN DELHI'S HEART
An office that smells like perfumery; that is the vision that TWI brought to life in this office space designed for an acclaimed perfume company in India
MASTER OF ALL TRADES
The ethos of forward-thinking and ingenuity finds its architectural counterpart within the walls of Nikhil Kamath and Abhijeet Pai's office-a vision of organic design infused with the essence of India
A TOUCH OF OPULENCE
Designed by Aparna Kaushik, this Delhi office displays an interesting balance of classic aesthetics and contemporary sensibilities
THE WOODEN WONDERLAND
Priyanka and Piyush Mehra envision a stunning experience centre for Vikas Plywood
THE HUB: BUILDING COMMUNITIES
Studio Lotus designs a dynamic mixed-use community hub that activates Chennai's largest IT Park
THE WINNER'S PERCH
Baldiwala Edge designs a Singapore-based ship broker's office as a torch collector's paradise, offering a 360-degree bird's-eye view of the Mumbai skyline
THE DIRECTOR'S CABIN
Designed by Envisage, this office gives a new definition to the traditional notion of biophilia
Designing Corporate India
From weaving the magic of a Star Trek-themed command centre to crafting bespoke block-printed workstations, Vijaya Bhargav and Arnab Ghosh-the trailblazing co-founders of Ostraca-have astonishingly transformed a staggering 29 million square feet of office space for India's tech giants and global enterprises-all while maintaining a flat hierarchical company culture-fuelling a master class in corporate design
