Following Vision

Though co-founder and creative director of an advertising and design agency in Mumbai, it is his parallel roles as digital visionary artist and landscape photographer that allow Aashit Singh to get in touch with his true nature

- Aashit Singh

Why do you call yourself a ‘digital visionary artist’?

AS: Visionary Art, irrespective of the mediums of exploration like traditional/ analog art, digital art or motion graphics, depicts the inner realm of altered or elevated states of consciousness. Endless journeys into the crevices of possibilities and faithful acceptance of the minimal truth about the material, the metaphysical and the enigmatic often lead to artworks that reflect such abstract intent and imagination.

Art according to me is truly the essence of our life. Exploring various realms of the inner world leads to the subtle manifestation of visionary art, as it embodies the vision of the prime initiator/creator. The humble cycle of inner introspection and ethereal execution has always been a part of me that perhaps evolves and expresses itself as Digital Visionary Art. Although I create traditional/analog art and motion graphics, most times the artworks are digitally worked upon. Creating such art forms that have been aided by the inner vision and the dreamlike/ hallucinatory visual representation of visionary art makes me a ‘digital visionary artist.’

What led to your choice of illustration as a professional pursuit?

AS: Being born in the third generation of a family of fine artists, the choice was integrated within me a long time ago. I was exposed to various genres of art at a very early age, which of course was entirely beyond my reckoning then. But as I passed out of school the natural inclination towards art became more intense and I was internally convinced about art - in terms of pursuing illustration as the profession of my liking.