Chris Paul's Playbook
Bloomberg Businessweek|April 04, 2022
Business lessons from the legendary point guard, prolific investor, and pal of Bob Iger
Arianne Cohen
Chris Paul's Playbook

The Phoenix Suns had a day offin mid-March, and Chris Paul wanted to take advantage of it. Specifically, he wanted to organize his sneaker closet, which he hadn’t been able to attend to since moving into a new house. Paul has hundreds of pairs—13 of them Nikes he co-designed—and he was pumped about spending the day with them. “I went pretty much this whole season with my shoes being in boxes,” he says—and now those boxes were lining his hallway. “I’ve actually been so excited taking them out today.”

Paul has been busy with other stuff. Although he missed 15 games with a broken thumb, he’s helped the Suns to a 61-14 record and the top seed in the Western Conference playoffs, which start on April 16. The 12-time All-Star, who goes by CP3 (check his jersey), is known on the court for his fierce competitiveness, deadeye midrange jumper, and chess-like approach to running an offense. Combine that with the swashbuckling drives of teammate Devin Booker, the rebounding of Deandre Ayton, and the defense of Mikal Bridges, and Paul has a real shot at winning his first championship.

Regardless of his success in the playoffs, Paul—who’s earned more than $300 million playing in the NBA—has already established a business empire. His production company, Ohh Dip!!!, is expanding from sports documentaries into scripted and reality programming. Some nights it’s hard to watch live sports without seeing him in ads for State Farm. And on How I Got Here With Chris Paul, he’ll interview athletes and business leaders. The show will stream exclusively on Bloomberg Quicktake starting on April 13.

Bu hikaye Bloomberg Businessweek dergisinin April 04, 2022 sayısından alınmıştır.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

Bu hikaye Bloomberg Businessweek dergisinin April 04, 2022 sayısından alınmıştır.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

BLOOMBERG BUSINESSWEEK DERGISINDEN DAHA FAZLA HIKAYETümünü görüntüle
Instagram's Founders Say It's Time for a New Social App
Bloomberg Businessweek US

Instagram's Founders Say It's Time for a New Social App

The rise of AI and the fall of Twitter could create opportunities for upstarts

time-read
4 dak  |
March 13, 2023
Running in Circles
Bloomberg Businessweek US

Running in Circles

A subscription running shoe program aims to fight footwear waste

time-read
3 dak  |
March 20 - 27, 2023
What I Learned Working at a Hawaiien Mega-Resort
Bloomberg Businessweek US

What I Learned Working at a Hawaiien Mega-Resort

Nine wild secrets from the staff at Turtle Bay, who have to manage everyone from haughty honeymooners to go-go-dancing golfers.

time-read
10 dak  |
March 20 - 27, 2023
How Noma Will Blossom In Kyoto
Bloomberg Businessweek US

How Noma Will Blossom In Kyoto

The best restaurant in the world just began its second pop-up in Japan. Here's what's cooking

time-read
3 dak  |
March 20 - 27, 2023
The Last-Mover Problem
Bloomberg Businessweek US

The Last-Mover Problem

A startup called Sennder is trying to bring an extremely tech-resistant industry into the age of apps

time-read
10+ dak  |
March 20 - 27, 2023
Tick Tock, TikTok
Bloomberg Businessweek US

Tick Tock, TikTok

The US thinks the Chinese-owned social media app is a major national security risk. TikTok is running out of ways to avoid a ban

time-read
10+ dak  |
March 20 - 27, 2023
Cleaner Clothing Dye, Made From Bacteria
Bloomberg Businessweek US

Cleaner Clothing Dye, Made From Bacteria

A UK company produces colors with less water than conventional methods and no toxic chemicals

time-read
3 dak  |
March 20 - 27, 2023
Pumping Heat in Hamburg
Bloomberg Businessweek US

Pumping Heat in Hamburg

The German port city plans to store hot water underground and bring it up to heat homes in the winter

time-read
3 dak  |
March 20 - 27, 2023
Sustainability: Calamari's Climate Edge
Bloomberg Businessweek US

Sustainability: Calamari's Climate Edge

Squid's ability to flourish in warmer waters makes it fitting for a diet for the changing environment

time-read
4 dak  |
March 20 - 27, 2023
New Money, New Problems
Bloomberg Businessweek US

New Money, New Problems

In Naples, an influx of wealthy is displacing out-of-towners lower-income workers

time-read
4 dak  |
March 20 - 27, 2023