Over a Zoom call from sunny Los Angeles, Donald Shoup— sporting a big white beard, a brown cardigan sweater, and a marketer’s telephone headset—was yelling at me. “Oh, how terrible, you have to move your car, so they can sweep the road. I think that’s just awful,” he said, with audible italics. “To overcome the base desires of people like you”—people like me?— “you have to give the money back to the neighborhood.”
I’d made the mistake of griping to the bona fide king of parking reform that owning a car in New York City was annoying. Twice-weekly street sweeping forces a large group of people to fight for a small number of free curbside spots that they must then vacate frequently. It’s the rare game of musical chairs that requires insurance. And for most people, exorbitantly priced garages aren’t really an option. The free spaces are the only way to make owning a car in New York feel sustainable.
Shoup wasn’t having it. “People have to ask—do they want free Wi-Fi, or do they want free curb parking for her?”
He didn’t say as much, but by his definition, I was a person suffering from paid parking derangement syndrome. In his writing, he describes this condition as “the acute onset of extreme paranoia in reaction to the prospect of paying for parking, leading the afflicted to speak in the hyperbolic language and to lose touch with reality.” Guilty as charged.
Bu hikaye Bloomberg Businessweek dergisinin September 06, 2021 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye Bloomberg Businessweek dergisinin September 06, 2021 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
Instagram's Founders Say It's Time for a New Social App
The rise of AI and the fall of Twitter could create opportunities for upstarts
Running in Circles
A subscription running shoe program aims to fight footwear waste
What I Learned Working at a Hawaiien Mega-Resort
Nine wild secrets from the staff at Turtle Bay, who have to manage everyone from haughty honeymooners to go-go-dancing golfers.
How Noma Will Blossom In Kyoto
The best restaurant in the world just began its second pop-up in Japan. Here's what's cooking
The Last-Mover Problem
A startup called Sennder is trying to bring an extremely tech-resistant industry into the age of apps
Tick Tock, TikTok
The US thinks the Chinese-owned social media app is a major national security risk. TikTok is running out of ways to avoid a ban
Cleaner Clothing Dye, Made From Bacteria
A UK company produces colors with less water than conventional methods and no toxic chemicals
Pumping Heat in Hamburg
The German port city plans to store hot water underground and bring it up to heat homes in the winter
Sustainability: Calamari's Climate Edge
Squid's ability to flourish in warmer waters makes it fitting for a diet for the changing environment
New Money, New Problems
In Naples, an influx of wealthy is displacing out-of-towners lower-income workers