There’s something about Ratnadeep that makes it distinctive from a food retailing standpoint. It’s a super supermarket in what is probably one of Asia’s most competitive grocery markets, India.
Ratnadeep Retail Pvt. Ltd., embarked on its glorious retail journey in 1987. Over the last three decades, the brand has established itself as an innovative gamechanger that has become a household name. The superregional brand is winning with shoppers across its trading area, with a three-pronged value proposition that they describe as Quality, Variety and Freshness.
Aside from this motto, customer experience has always been at the very core of the Ratnadeep, the foundation upon which the brand has been built. Throughout the brand’s journey, its core focus has always been to cater to the needs, wants and whims of its customers by providing a wide range of quality products and unmatchable service and towards this; the brand has constantly evolved with its customers, their palates, and their choices. Their exceptional team always ensures that only the finest and freshest products find their way onto the shelves, so customers never have to check what they buy for superiority.
Today, Ratnadeep is one of the most awarded and fastest-growing supermarket chains in South India and a key factor in reaching this landmark is customer experience. The brand has successfully broken the mold of the standard supermarket to create a distinctive and hyper-local grocery-shopping experience.
With a rich legacy to fall back on, and which is continually being polished further, a careful mix of measured risks and rapid expansion, Ratnadeep is counted among the most credentialled regional supermarket chains in India.
Bu hikaye Progressive Grocer dergisinin Janaury 2021 sayısından alınmıştır.
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Bu hikaye Progressive Grocer dergisinin Janaury 2021 sayısından alınmıştır.
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Already a subscriber? Giriş Yap
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