Bejewelled With Luxury
Visual Merchandising and Retail Design|November 2016

Anand Jewels nestled in the upmarket shopping area of Indore speaks out the language of opulence and luxury with its store design. VM&RD takes a closer look at this dazzling jewellery store..

Satarupa Chakraborty
Bejewelled With Luxury

Bejewelled With Luxury

Located in a prime suburban area and amidst the prominent shopping district of Indore, Anand Jewels is a large-format, luxury jewellery store spread across 4000 sq. ft. of retail space. This glittery destination store has been created to cater to premium buyers and mass shoppers in the city. Speaking about the store concept, Gaurav Anand, MD, Anand Jewels, said, “Our ground floor layout is meant for a 20-mins shopping experience while first floor has an upmarket premium appeal that is designed with display counters, seating arrangements, lounges etc.”

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