Alexa Chung 'Stylishness Can Come From Anyone'

The British Style Icon Talks About Her Inspirations and How She Became the Darling of the Fashion World

Look around you the next time you step out in public because fashionista Alexa Chung may just be staring back at you, picking up inspiration for her next collection.

The 35-year-old model-turned-TV presenter-turned-style icon isn’t just on the lookout for trendy types as she searches for ideas – anyone from slobby teenagers to grumpy grandparents will do.

It’s all part of the unique eye for style and design that’s taken Alexa from the English county of Hampshire to the world of haute couture, in a journey even she struggles to believe has happened.

Alexa has been a regular fixture on the fashion circuit since she was discovered at a music festival at the age of 16. The modelling contracts, TV work and writing that followed – along with high-profile celebrity pals – made her the poster girl for a generation of fashion wannabes.

With her unique sense of style and self-effacing humour, Alexa continues to win fans and earn success.

In 2017, after several collaborations with clothing companies, Alexa launched her own fashion brand. Named after her, it features pieces inspired by her friends, family and, well, just about everybody.

Here, Alexa talks about her passion for fashion, fighting her insecurities and why Taylor Swift is not only her friend but her guardian angel – kind of !

Where did you develop your style?

In England, I was at schools where we were forced to wear a uniform. Outside of that, my interests were always things that had a uniform or an identity attached to them – horse riding, ballet, swimming. When you’re in a swimsuit or a tutu, they have really specific visuals attached to them. Also, my mum has good style. As a family, we’re a collection of people who are occupied by aesthetics. I see no difference in the way I dress to how my sister Natalie does. She has great style.