Exciting Automotive Technologies are emerging.
As far as can be gleaned about a project that has never been officially confirmed, there appears to have been a major shift in Apple’s automotive ambitions this year. While, apparently, the company was once working on its own electric car and even mulling the acquisition of an established carmaker, it has since turned its focus more towards driving software. Nonetheless, there remain ways in which Apple’s car project could evolve to help turn the automotive industry on its head.
A CHANGE OF DIRECTION FOR APPLE’S CAR PROJECT
In October, Bloomberg reported that Apple’s car team had come under new leadership – that of veteran Apple executive Bob Mansfield, who has implemented a more flexible strategy for the team going forward. In short, work on an electric car has been put on hold in favor of making a software platform for autonomous vehicles. This is intended to allow Apple the later choice of either partnering with existing automakers or returning to in-house car development.
However, there’s no reason to assume that Apple doesn’t remain confident about the influence it could come to exert in the automotive space. In October 2015, Apple CEO Tim Cook predicted “massive change … not just evolutionary change” for this industry in the approaching years. He explained that, in his view, “software becomes an increasingly important part of the car of the future”, and that “autonomous driving becomes much more important.”
AUTOMOTIVE INNOVATIONS THAT ARE NOW EMERGING
Bu hikaye AppleMagazine dergisinin AppleMagazine #265 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye AppleMagazine dergisinin AppleMagazine #265 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
A TOP ENERGY STRATEGIST IS OPTIMISTIC ABOUT CLIMATE CHANGE. AND HE HAS THE DATA TO BACK THAT UP
When it comes to energy, Jarand Rystad is the numbers guy. The former McKinsey Company partner founded Oslo-based Rystad Energy, an independent research and energy intelligence company that sells data and analysis on oil, gas, coal and renewable forms of energy.
CHINA ANNOUNCES MORE SUPPORT FOR ECONOMY BUT HOLDS BACK ON MAJOR SPENDING PACKAGE
China’s economic planning agency outlined details of measures aimed at boosting the economy this week but refrained from major spending initiatives.
GOOGLE SAYS IT WILL STOP LINKING TO NEW ZEALAND NEWS IF A LAW PASSES FORCING IT TO PAY FOR CONTENT
Google said it will stop linking to New Zealand news content and will reverse its support of local media outlets if the government passes a law forcing tech companies to pay for articles displayed on their platforms.
FACEBOOK, YOUTUBE AND TIKTOK USERS IN EUROPE GET FORUM TO CHALLENGE SOCIAL MEDIA CONTENT DECISIONS
Social media users in the European Union will soon have a new forum to challenge decisions by platforms to remove posts and videos for breaking their rules or leave up others that may violate them.
'JOKER 2' STUMBLES AT BOX OFFICE AMID POOR REVIEWS FROM AUDIENCES AND CRITICS
“Joker: Folie à Deux” is the No. 1 movie at the box office, but it might not be destined for a happy ending.
CONTROL THE PATH AND POWER OF HURRICANES LIKE MILTON? FORGET IT ,SCIENTISTS SAY
Hurricanes are humanity’s reminder of the uncontrollable, chaotic power of Earth’s weather.
JUDGE RULES THE FTC CAN PROCEED WITH ANTITRUST LAWSUIT AGAINST AMAZON, TOSSES OUT FEW STATE CLAIMS
A federal judge said the Federal Trade Commission can proceed with its landmark antitrust lawsuit against Amazon. But, he also gave the company a small victory by tossing out a few claims made by states involved in the legal fight.
HYUNDAI HAS BEGUN PRODUCING ELECTRIC SUVS AT ITS $7.6 BILLION PLANT IN GEORGIA
Hyundai has begun producing electric SUVs in Georgia less than two years after breaking ground on its sprawling, $7.6 billion manufacturing plant west of Savannah.
A SPACECRAFT IS ON ITS WAY TO A HARMLESS ASTEROID SLAMMED BY NASA IN A PREVIOUS SAVE-THE-EARTH TEST
A spacecraft blasted off Monday to investigate the scene of a cosmic crash.
FEDERAL JUDGE ORDERS GOOGLE TO OPEN ITS ANDROID APP STORE TO COMPETITION
A federal judge this week ordered Google to tear down the digital walls shielding its Android app store from competition as punishment for maintaining an illegal monopoly that helped expand the company’s internet empire.
