The hottest topic available today for daily and boardroom discussions is TikTok, as how it has overturned the social media landscape upside down in India and elsewhere, giving youths an opportunity to showcase their creativity and skills like never before, yet it comes with challenges to deal with as well. Sachin Sharma, Director Sales and Partnership, TikTok India had a word with Haider Ali Khan on range of topics related to this wildly favorite app and much more. Don’t miss it.
Did you ever expect the kind of response TikTok has got till now?
Since its launch, TikTok has received an overwhelming response in India. TikTok inspires its over 200 million Indian users across Tier 1, 2 and 3 and even the deepest pockets of the country to share their passion and creative expression through their videos. TikTok enables everyone to be a creator with an easy-to-use and highly interactive interface which provides users with a global platform to showcase their talent and create a unique identity.
What was the thing which was missing before TikTok that it has fulfilled for its target audiences?
Unlike any other platform, TikTok is a short-video platform that enables users to create fun and quirky 15-second videos. The 15-second format compels the users to showcase their creativity and innovation. What sets TikTok apart is that everyone on the platform is making every second count! Our users are either riffing on the trending challenges or creating a new one of their own! The more you are having fun creating your post, the better! In addition to that, TikTok has given millions of users for self-expression, enabling everyone to be a creator in their own right.
Some of TikTok’s popular creators such as Geet and Awal are using the platform to share information with users and educate them. Users such as Pooja Sharma and Urmi Pandya share videos on how-to tips for yoga, encouraging users join this thriving culture. The 15 second format makes the videos easy to consume.
What are the key attributes for your success story? Is it the cheap data or affordability of smartphones or both?
Bu hikaye My Mobile dergisinin July 2019 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye My Mobile dergisinin July 2019 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
Singles On Tinder Opting For Situationship
Tinder, the very safe and promising dating app has released 'Tinder's year in swipe' which mentioned and elaborately addressed the changes the dating world has seen with the trends that can be the mainstream dating expectations of the people.
Google Pixel Buds Pro
Better Late Than Never
Stop Google From Being A Spy On You Here's How
Did you hear that google can also record? Did you know that Google is maintaining the minutes of every meeting?
GOQii Smart Vital Ultra
GOQii Smart Vital Ultra is a perfect combination of a fitness tracker wearable and a health device that monitors vitals, activities, sleep and a lot more.
Axon 40 Ultra Space Edition
ZTE has come out with another variant of the Axon 40 Ultra -the Axon 40 Ultra Space Edition.
Honor 80 Series
Honor is has just launched its two new flagship models- Honor 80 and Honor 80 Pro where it held a massive launch event in China for two days so that users could get a hands on experience and get a hint on what all they can expect from both handsets.
Corning Gorilla Glass Victus 2
Corning Gorilla Glass Victus 2, claimed to be an improved version of its predecessor, has been officially announced.
Nothing Ear (Stick)
People are definitely intrigued by Nothing, a new tech firm that makes headphones and telephones, and they want to buy them.
India is Now the Biggest Smartwatch Market in the World
Joyous news for the Indian wearables industry!
ASUS India Launches 6 New Laptops in ExpertBook series
ASUS India will be expanding its enterprise where now its main focus will be the Expert Book portfolio with six new laptops that will get a generational leap in their segments that will also be the flagship models in the series.
