Monte Bianco - The New Name Of Being Not-So-Formal
Business Of Fashion|February 2017

Clothing Culture Ltd., the textile and apparel division of the ₹4,500 crores Balkrishna Group, popularly known for its brand Sin Denim, has launched yet another sensational brand called Monte Bianco this February. The grand launch in Mumbai marked the unveiling of the logo by Directors Vijaylaxmi Poddar and Pooja Dhoot. The launch was followed by Monte Bianco’s fashion showcase featuring veteran actor Dino Morea.

Gurbir Singh Gulati
Monte Bianco - The New Name Of Being Not-So-Formal

Gracing the occasion Dino Morea said, “Monte Bianco, is here to change the way we look at men’s wear. The fitting and the comfort that the brand provides is something to watch out for. It makes me look dapper and stylish and definitely gives me the Hatke look.”

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