WHERE HERITAGE MEETS MODERNITY
Indian Jeweller|February - March 2020
Surabhi Kasliwal Godha has a unique legacy and an illustrious lineage, which begins with Munshi Dhannalal Kasliwal ‘Fauzdar’, the man who gave the city its globally renowned title, ‘pink city’
WHERE HERITAGE MEETS MODERNITY

SURABHI Fine Crafted Jewels is a brand known for its awe-inspiring designs with a deep sense of respect for the art and dedication that goes into crafting each masterpiece.

The brand was established by Surabhi Kasliwal Godha in 2011, along with a manufacturing and wholesale arm, ‘Vidita Jewels’. From manufacturing to wholesale and retail sales, exports and online sales, each aspect of this family-run business reflects the values and attributes held dear by the founderdesigner.

Contemporary, compelling and competitive

Surabhi’s designs are traditional and contemporary at the same time. The brand’s flagship store, located at the premiere heritage hotel of Jaipur, the majestic Narain Niwas Palace, has a vast assortment of designer masterpieces and collections including timeless jadau jewellery that displays the elegance of the regal Rajputana; dazzling diamond and precious coloured-stone accessories crafted for the modern day diva; beaded strings and jewels in contemporary, daily wear designs; Vintage Victorian and Edwardian pieces for those who prefer antiques; a unique jewellery collection for children; stylish jewels and accessories for men and a host of silver gifts and collectables.

The founder extraordinaire

Surabhi is an alumna of the renowned Jewellery Design and Technology Institute with over 15 years of design experience. She has previously worked with numerous international jewellery brands and therefore imbues each piece with her own unique sense of aesthetics as well as individualising custom pieces for her clients with a fine reflection of the wearer’s personality and style.

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