When we speak of innovation in haute horlogerie, we are discussing creative expressions in the art of mechanical watchmaking. We are looking at the physical manifestation of timekeeping as imagined by different watchmakers. We are experiencing time in new and unique dimensions. For this reason, the workbenches of smaller artisan brands and independent watchmakers are often where you’ll find the best (perhaps also the most outrageous) examples of horological innovation.
An MB&F (www.mbandf.com) watch is nothing if not unconventional. Founder and creative director, Maximilian Büsser, has said: “Brand DNA is the biggest enemy of innovation because it gives you grooves and you can’t get out of those grooves.” So what does he do? Once a project is done, it’s done. He won’t do the same thing again. And indeed if there were a brand DNA at MB&F, it is not to have a DNA at all.
Many of his timepieces, dubbed Horological Machines, tell the time with some of the most imaginative hour-minute displays. An MB&F machine is, as it were, far less about timekeeping per se than it is about creative expression. References such as HM7 Aquapod, HM6 Space Pirate and HMs 3, 5, 8 and X don’t even come with hour and minute hands, but still manage to tell the time beautifully.
Fellow independent Urwerk (www.urwerk. com) also cut its teeth reinventing the hand. Until brand founders Felix Baumgartner and Martin Frei came along, the quintessential image of a timepiece was a round dial with two hands. Baumgartner and Frei’s first watches were revolutionary in design and concept, yet traditional in execution, finish and mechanics.
Bu hikaye Robb Report Singapore dergisinin March 2020 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye Robb Report Singapore dergisinin March 2020 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
BREAKING DOWN WALLS
Georgina Atkinson, managing partner of Origin Private Office, on the evolving landscape of high-end real estate.
Aged Gracefully
The Benromach 50 Years Old by Gordon & MacPhail is a delicious single malt, touched by love, passion and the human hand.
This Month's Feed
Only the best dining and drinking spots in Singapore.
Small-scale Thinking
Architect Todd Saunders wants to change the way we approach hospitality design from the ground up.
Todd Snyder Is Exactly Where He Wants To Be
\"Our whole goal is to present product in a way that guys get it and understand it, versus 'Here's some crazy aspirational brand-you go figure it out on your own'.\"
Depp Dive Into Sauvage
Johnny Depp on music, scents and the mystique of creativity.
Time For Poetry
Pascal Raffy on his love affair with the 202-year-old house of Bovet.
One of a Kind
The incomparable Lange 1 turns 30 this year and A. Lange & Söhne marks the occasion with its trademark understatement.
P For Personality
Enhance your swing, and inject your personal style while you're at it, with TaylorMade's new P-770 and P-7CB irons.
The Short-hop-adventure-craft Category Takes Off
Inside the flight deck of Pivotal's Blackfly eVTOL, an ultra-smart ultra-light with eight propellers, electric propulsion and no pilot's licence required.