Fujifilm has made a strong come back in the Indian imaging space. How do you look at the prospects of this market? In CEIF 2018, we are showcasing all our products and services including capture, pre-press, gifting and presenting. We have the whole lineup currently displayed here. Initially, people were wary of mirrorless cameras, but now they acknowledge that these cameras are suitable for professional photography, even wedding photography. Not only wedding, but also other genres like wildlife and still life. Already the X-series has been widely accepted in countries like US, Europe, Japan and South-East Asian countries. Now we are concentrating on India. India is perhaps our final frontier. Market share of mirrorless is very very small in this country, maybe less than five percent. Worldwide, mirrorless has almost 20 to 25 percent market share. Year-by-year, D-SLR volumes are decreasing and mirrorless is increasing. This is a worldwide scenario. But in India, the process has just started.
Why do you think the market share of mirrorless is low in India?
Bu hikaye Smart Photography dergisinin February 2018 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye Smart Photography dergisinin February 2018 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
EISA Awards 2024-25
EISA, the Expert Imaging and Sound Association has revealed the winners of its 2024-2025 Awards and being the sole representative of EISA in India, Smart Photography is pleased to bring you the results in real-time.
Nikon hints at incorporating RED video tech
Nikon’s recent acquisition of cinema camera giant RED has sparked speculation about the integration of RED’s advanced video technology into Nikon’s future camera models.
The Best Google Phone Yet, But Not Perfect
The 2024 Pixels mark a significant shift from their predecessors, as the Pixel 9 series positions itself as Google’s flagship for the AI era. Unlike compact AI devices such as the Humane Ai Pin or Rabbit r1, the new Pixels serve as an interface to Gemini, Google’s advanced AI model.
Sirui's new tripod launched at an affordable price
Sirui has launched a new tripod designed for professional videographers and photographers, priced at $499.
World's first optical exchange AF lens
Samyang has announced a groundbreaking innovation in lens technology: the world’s first Optical Exchange AF Lens.
Nikkor 28-135mm Power Zoom leak sparks excitement
Earlier this year, Nikon made headlines by acquiring cinema camera manufacturer Red, a move that hinted at the company’s potential entry into the cinema market.
7Artisans launches 35mm f/1.4 Mark III lens
Chinese lens manufacturer 7Artisans has launched a completely redesigned 35mm f/1.4 Mark III lens for full-frame mirrorless cameras.
Super Prime!
Sigma is the largest independent lens manufacturer in Japan and has over 18 % of the Japanese market. It is unique because all Sigma lenses are developed and manufactured in Japan.
Mini Wonder
Panasonic made a tepid start with the S1 in the full-frame market. However, the situation changed rapidly with the launch of the S 5 II and S 5 II X.
Buying A New Camera
So, you've finally decided to get yourself a new camera. Hope you have taken your spouse's permission!