'Coffee Badging' May Not Be Good For Workplaces
Mint Mumbai|January 29, 2024
People have found a unique way to get around return to office mandates: socialize, mark attendance, leave
Reem Khokhar
'Coffee Badging' May Not Be Good For Workplaces

Greater Noida-based Anupam Gupta travels 120km to make a trip to his office in Gurugram and back home. He does the trek twice a week. His organisation, the tech company where he works as a senior pre-sales solution architect, started hybrid working four months ago after a few years of remote working. Though office transportation is provided, the fixed timings do not match Gupta’s since his schedule is dependent on interactions with international clients. He ends up making enough of an appearance on office days to mark his presence, grab coffee or lunch with colleagues, and leave to do most of his work at home.

Gupta’s reluctant presence in the office is echoed by some employees in reaction to return-to-office mandates. In fact, there’s a term for it: coffee badging. It describes employees showing up in the office because they have to, swiping in, spending some time to mark their presence, grabbing a coffee or lunch with colleagues, and leaving. “I plead guilty of being a coffee badger for at least half of my recent office visits,” says Gupta, 43. “Visiting the office is an obligation one must fulfil. Travelling to work is an ordeal. Four hours on the road makes me prefer working from home.”

While there’s no statistics on the trend in the Indian landscape, a US report shows that the coffee-badging trend is becoming a way for workers to get around return-to-office mandates. The 2023 State Of Hybrid Work report by tech company Owl Labs, for instance, shows 69% of the surveyed American employees feeling that they were required to be in the office because of traditional work expectations; and 58% of hybrid employees “coffee badge”.

Bu hikaye Mint Mumbai dergisinin January 29, 2024 sayısından alınmıştır.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

Bu hikaye Mint Mumbai dergisinin January 29, 2024 sayısından alınmıştır.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MINT MUMBAI DERGISINDEN DAHA FAZLA HIKAYETümünü görüntüle
GDP growth falters in Q2, hopes pinned on 2nd half
Mint Mumbai

GDP growth falters in Q2, hopes pinned on 2nd half

GDP growth of 5.4% was the lowest in nearly two years, lower than estimates

time-read
3 dak  |
November 30, 2024
Aster DM merges with Quality Care in $5-billion deal
Mint Mumbai

Aster DM merges with Quality Care in $5-billion deal

Bengaluru-based Aster DM Healthcare on Friday announced a merger with Blackstone-backed Quality Care India Ltd (QCIL) in a deal that will value the combined entity at $5.08 billion (₹43,000 crore).

time-read
2 dak  |
November 30, 2024
AIFs, equities pip realty in family office funding
Mint Mumbai

AIFs, equities pip realty in family office funding

What's Ahead for Family Offices?

time-read
2 dak  |
November 30, 2024
Defence contracts emerge as key biz for telecom infra makers
Mint Mumbai

Defence contracts emerge as key biz for telecom infra makers

India's push for local manufacturing has prised open a new business frontier for domestic telecom equipment manufacturers.

time-read
2 dak  |
November 30, 2024
HUL turns to high-growth segments to lift demand
Mint Mumbai

HUL turns to high-growth segments to lift demand

Premium is the watchword for packaged consumer goods major Hindustan Unilever Ltd (HUL), as it unveiled a new strategy on Friday to ride on an expected rise in household income and increasing consumer preference for more expensive brands and products.

time-read
2 dak  |
November 30, 2024
Russia's war economy shows new cracks after ruble plunges
Mint Mumbai

Russia's war economy shows new cracks after ruble plunges

The Russian economy, surprisingly resilient through two-plus years of war and sanctions, has suddenly begun to show serious strains.

time-read
4 dak  |
November 30, 2024
Colgate making right moves, but valuation a concern
Mint Mumbai

Colgate making right moves, but valuation a concern

Colgate Palmolive (India) Ltd has had a good run in recent quarters and continues to make efforts to boost growth.

time-read
2 dak  |
November 30, 2024
Kalyani family's wealth war takes a fresh turn
Mint Mumbai

Kalyani family's wealth war takes a fresh turn

Gaurishankar Kalyani has filed papers to back his claim that HUF exists

time-read
2 dak  |
November 30, 2024
Mint Mumbai

Zomato raises ₹8,500 crore via QIP

A big part of the proceeds is to be used to expand Zomato's quick commerce arm Blinkit

time-read
1 min  |
November 30, 2024
Fintech startup Klub halves workforce
Mint Mumbai

Fintech startup Klub halves workforce

Bengaluru-based financing startup Klub laid off about 60-70 employees in September and paused its commerce operations, according to multiple people aware of the developments.

time-read
1 min  |
November 30, 2024