Diana Ross for Saint Laurent's spring 2024 campaign, Sheetal Mallar at Sabyasachi's recent high jewellery runway showcase, Abu Jani Sandeep Khosla's Return Of The Muse campaign with supermodels, Maggie Smith for Loewe's spring 2024 pre-collection campaign, Mehr Jesia and Madhu Sapre as the cover stars for a recent Vogue India issue-fashion finally seems to be playing catch-up when it comes to the inclusion of older women.
The change in attitude started becoming more visible towards the middle of 2023 when Apple TV+ released the documentary series The Super Models that follows the lives and careers of supermodels Naomi Campbell, Cindy Crawford, Linda Evangelista and Christy Turlington Burns-all in their 50s. There's no denying that fashion has an age issue. It chases youth. But then, the fashion industry is full of ironies. It can be a powerful voice for highlighting social issues, be it gender equality or environmental concerns; yet it can have a diversity problem (more white men as creative heads of international brands) and continue to pollute the planet.
A MARKETING BUZZWORD?
With issues around diversity, equity, and inclusivity (DEI), things seem to come in waves. At one point, in fashion, it was all about gender, then it became about size, and now, it's age. As a woman of a certain age (50), I amhoping this current championing of age is more than just a trend.
Bu hikaye Mint Mumbai dergisinin February 09, 2024 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Giriş Yap
Bu hikaye Mint Mumbai dergisinin February 09, 2024 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Giriş Yap
Reduction of energy costs in the telecom sector
With telecom infrastructure companies looking for newer ways to cut back on energy costs, battery restoration technology provides telecom infrastructure firms with a viable, economical and green solution for uninterrupted power supply
Skip cheese and sip wine in Switzerland
Beyond chocolates and cheese, there's another Swiss gem to discover — vineyards that have been passed down through the generations
Bankers aren't always frank about bank regulation
The 'world's banker' Jamie Dimon, CEO of JPMorgan Chase, speaks his mind even if it means taking swipes at US regulators.
Baku: A climate breakthrough looks depressingly bleak today
The success of fossil fuel-favouring politics threatens the planet
Global solidarity levies can play a vital role in our climate efforts
Solidarity taxes could support redistributive measures and optimize how we collectively tackle a great challenge of our times
Speak for the Earth: It's the least we should do
This year's Booker prize winner turns our gaze to the planet from orbit and reminds us of the climate disaster that looms. Can odes sung to Earth move the world to act in its defence?
Aim for an efficient carbon market right from the start
India's economy is projected to grow dramatically over the next few decades. In nominal terms, it may double in size by 2030. This is exciting, but it comes with a significant risk.
Why health insurers refuse to cover certain treatments
While 12 modern treatments are covered, many advanced procedures are yet to be included
Address economic distress with structural reforms and not doles
Cash transfers may offer short-term relief but raising worker incomes is the only lasting solution
FUNDING FOREIGN EDUCATION: SHOULD YOU SAVE OR BORROW?
Education financing needs vary, but early planning is key to building your desired corpus
