The Persian Way to Pay-it-foward
Travel+Leisure India|October 2016

As the world gets more global and local cultures begin to lose firm footing, Smita Kothari muses on taarof, a Persian modesty engraved in the everyday lives of Iranians around the world, sometimes even to their disadvantage.

The Persian Way to Pay-it-foward

When Homa Rastegar moved to Munich, Germany, her taxi driver from the airport happened to be a fellow Iranian. At the end of the ride, she offered to pay but the driver refused to accept the fare saying he cannot charge her as she belonged to his country and she’d just arrived in a new city. Even if Rastegar had moved to Tehran, Iran, she would have most certainly encountered a similar episode. However, if Rastegar was aware of her culture’s particular aspect at play here, she would have recognised that the taxi-driver was merely practising taarof.

Taarof is the Iranian culture of extending over-the top courtesies in both personal and commercial contexts. Hosts being hospitable towards the guests, offering the other person to go through the door first, and insisting on paying the restaurant bill are some instances of taarof on the personal front. Such examples may be found in varying degrees in other cultures around the world. On the other hand, a shopkeeper refusing to accept payment even for expensive goods and service-providers (like our cab-driver above) denying their fee, are some illustrations of taarof in professional scenarios.

Bu hikaye Travel+Leisure India dergisinin October 2016 sayısından alınmıştır.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

Bu hikaye Travel+Leisure India dergisinin October 2016 sayısından alınmıştır.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

TRAVEL+LEISURE INDIA DERGISINDEN DAHA FAZLA HIKAYETümünü görüntüle
Retro: Timeless & Trending
Travel+Leisure India

Retro: Timeless & Trending

As AI dominates the tech world, Nikhil Chawla introduces devices and apps that evoke nostalgia with their retro charm and timeless appeal.

time-read
2 dak  |
October 2024
Celebrating Timeless Austin
Travel+Leisure India

Celebrating Timeless Austin

Austin is a melting pot of culture and style, and a personification of the great American lifestyle,

time-read
5 dak  |
October 2024
A Legacy of Art and Activism
Travel+Leisure India

A Legacy of Art and Activism

Mallika Sarabhai reflects on her rich heritage as she discusses her unique approach to blending tradition with modernity, the power of arts in activism and her commitment to bringing about social change, in this conversation with Dipali Patwa.

time-read
4 dak  |
October 2024
Second Course
Travel+Leisure India

Second Course

Noma chef René Redezpi found fame with ingredient-focused fine dining. His new TV show goes even further.

time-read
2 dak  |
October 2024
The Safari Sanctuary
Travel+Leisure India

The Safari Sanctuary

Aamaghati Wildlife Resort, Ranthambore’s latest opening, offers the finest facilities and accommodation in the district and has the park embedded deep inside its soul.

time-read
3 dak  |
October 2024
THE ETERNAL FLAVOURS of our TIMELESS CLASSICS
Travel+Leisure India

THE ETERNAL FLAVOURS of our TIMELESS CLASSICS

India's most-loved restaurants have all stood the test of time, especially in an era when food ventures open with vast market research and modern aesthetics but fail to make a lasting impression. This is what makes our favourites timeless.

time-read
6 dak  |
October 2024
LATE CHECK OUT WITH Ayushmann Churrana
Travel+Leisure India

LATE CHECK OUT WITH Ayushmann Churrana

A film with a social message, a deeply inspiring couplet, a music tour that lets him explore his alter ego of sorts—what makes Ayushmann Khurrana the right fit in everything he chooses to do?

time-read
4 dak  |
October 2024
Luxury Legacy
Travel+Leisure India

Luxury Legacy

Meet Tikka Shatrujit Singh, the visionary who paved the way for luxury brands to thrive in India. One of the most iconic figures in India's fashion and luxury industry, the former head representative of LVMH in Asia tells Samreen Tungekar about his journey, what today's consumer wants, and how Indian tourism can turn the world on its head.

time-read
4 dak  |
October 2024
Global Glamour
Travel+Leisure India

Global Glamour

Attention shopaholics, we've got you covered! From Copenhagen to Cape Town, Marrakech to Melbourne, here are 20 cities across the world where you can indulge in retail therapy. Follow our guide to get your hands on traditional, bespoke, sustainable, slow fashion, and innovative, kitschy must-haves.

time-read
10 dak  |
October 2024
ARTISTIC INGENUITY MEETS ARCHITECTURAL SPLENDOUR
Travel+Leisure India

ARTISTIC INGENUITY MEETS ARCHITECTURAL SPLENDOUR

Architect Simran Boparai's skilled designs blend modernity with heritage, while striving for spatial excellence.

time-read
1 min  |
October 2024