The recession of the late 1980s and early ’90s hit Porsche badly. The yuppie market that had adored the brand began to rapidly diminish. In September 1992 former production director, Wendelin Wiedeking, took over as head of the company. His objective? To slash costs by 30 per cent by 1995. Hardly surprising that he had such an ambition: the 1992-93 trading year had resulted in Porsche experiencing a record loss of 239 million Deutsche Marks. Yet his financial methods proved a success.
Notwithstanding Porsche’s fiscal difficulties there was a new factory: a body assembly plant at Zuffenhausen, Stuttgart. There the new 1994 Carrera took 40 hours fewer to build; moreover, the amount of space needed to assemble each vehicle was reduced by 21 per cent. But what was the new Carrera?
Bu hikaye Total 911 dergisinin Issue 234 sayısından alınmıştır.
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Bu hikaye Total 911 dergisinin Issue 234 sayısından alınmıştır.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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The end of the road
Before we bid you farewell in search of new horizons, some of the key individuals who've contributed to this magazine over the years share some final thoughts...
Porsche Moment
Total 911 recounts the story behind a famous picture from Porsche's past...
IMPROVING ON THE BEST
The restomod industry has boomed over the past 10 years, with many following the same template. Tuthill's 993 RSK, though, is different, and could well be our favourite concept. Total 911 brings you the inside line on its creation...
CLEAN MACHINE
Want to keep your 911 looking its very best? Then follow the expert advice from leading detailing brand Autoglym
Michael Mauer
Porsche's chief of design talks to Total 911 about the impact and legacy of his time at Weissach
OUR GREATEST Roads
We've driven some special routes across 249 issues of Total 911 magazine now it's time to share a countdown of our top 10 favourites, and why...
50 FAST YEARS
As the Turbo celebrates its 50th birthday, Total 911 takes the newest addition on a cross-country road trip. Is this the best everyday super sports car?
THE GREATEST PORSCHE 911s OF ALL TIME
We've driven them all, so here's our definitive list of the very best Porsche 911s... ever!
Spotted
Total 911 assesses the rare and unusual Neunelfers currently for sale from around the world
Living the Legend
Our contributing enthusiasts from around the world share their real-life experiences with their Porsche 911s